We understand that the access to consumers is rapidly becoming a valuable asset in a competitive business world. Our main principle is to ensure that the quality of online panels should meet the highest industry standards to ensure the credibility of the data that we collect.
Panel quality and panelists’ engagement are two key drivers of our success. Using the expertise of world’s leading companies, we have developed our own quality standards for recruiting panelists, verifying their personal data, checking data consistency, stimulating respondents and maintaining the panels in perfect shape.
Our Online Panels are :
Global with 10+ million panelists in over 41 countries.
Above 93% proprietary with fully-profiled and available for re-contact to optimize data quality
Well profiled, verified and authenticated to ensure reliability and consistency.
Online panels are communities of people who have agreed to regular participation in online marketing research. Each participant is consciously registered in a panel on a special Internet portal, providing various socio-demographic and consumer data about themselves, and also receives compensation for participation in the form of cash awards or prizes.