We understand that the access to consumers is rapidly becoming a valuable asset in a competitive business world. Our main principle is to ensure that the quality of online panels should meet the highest industry standards to ensure the credibility of the data that we collect.

Panel quality and panelists’ engagement are two key drivers of our success. Using the expertise of world’s leading companies, we have developed our own quality standards for recruiting panelists, verifying their personal data, checking data consistency, stimulating respondents and maintaining the panels in perfect shape.